Comments on: Customer value proposition model http://www.dancingmango.com/blog/2009/07/01/customer-value-proposition-model/ For more than a decade Marc has been a passionate advocate of placing the customer at the heart of business, working with clients in finance, retail, government and entertainment sectors, helping them craft compelling cross channel customer experiences. Marc champions lean and agile approaches for making customer driven innovation happen. He brings design thinking and creativity to clients, engaging across the organisation with a focus on delivery as well as ideas. He is currently writing a book on Agile Experience Design to be published this Autumn. Sun, 25 Sep 2011 23:33:07 +0000 http://wordpress.org/?v=2.9 hourly 1 By: John Lin http://www.dancingmango.com/blog/2009/07/01/customer-value-proposition-model/comment-page-1/#comment-130701 John Lin Tue, 01 Sep 2009 09:44:28 +0000 http://www.dancingmango.com/blog/?p=676#comment-130701 In the book of "Game changer", it mentions about Nokia use 6 persona to descibe their target customers. Do you have any detail? John In the book of “Game changer”, it mentions about Nokia use 6 persona to descibe their target customers. Do you have any detail?

John

]]> By: Ines http://www.dancingmango.com/blog/2009/07/01/customer-value-proposition-model/comment-page-1/#comment-129323 Ines Sun, 09 Aug 2009 00:31:16 +0000 http://www.dancingmango.com/blog/?p=676#comment-129323 Awesome post Mark Awesome post Mark

]]> By: Deon http://www.dancingmango.com/blog/2009/07/01/customer-value-proposition-model/comment-page-1/#comment-128721 Deon Wed, 29 Jul 2009 07:20:22 +0000 http://www.dancingmango.com/blog/?p=676#comment-128721 I like, but how would you approach evaluating a value proposition currently in place? Would you say that your model can be adjusted to assess a status quo? Take for instance the Balanced Scorecard and its dimentions of the Customer Value Proposition (Price, Quality, Availability, Choice, Functionality, Service, Relationship, Brand). I like, but how would you approach evaluating a value proposition currently in place? Would you say that your model can be adjusted to assess a status quo? Take for instance the Balanced Scorecard and its dimentions of the Customer Value Proposition (Price, Quality, Availability, Choice, Functionality, Service, Relationship, Brand).

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