http://www.dancingmango.com/blog It's all about the human experience Tue, 06 May 2008 00:33:30 +0000 http://backend.userland.com/rss092 en I've only thought of blogging about Lois Vuitton once before and that was on how they positively encourage queueing outside their stores during busy periods. It's a pretty strong brand that can tell its customer to hang about before being allowed to come in and shop. This time I'm ... http://www.dancingmango.com/blog/2008/05/06/bag-of-risk/ This is nothing new, but there are still people out there to whom Web 2.0 is a bit of a mystery. What exactly is it, and more to the point, should our business care about this stuff? Or, as I have heard senior executives argue, is it just ... http://www.dancingmango.com/blog/2008/04/29/web-20-retail-banks-and-a-slide-share-presentation/ Imagine an investment bank, a trader has a requirement for a tool to screen stocks. The requirement is to select stocks based upon different parameters, so for example find companies with a market capitalisation between a selected range, and a P/E ratio, Dividend Yield and Net Profit Margin between ... http://www.dancingmango.com/blog/2008/04/17/does-enterprise-it-know-what-google-is/ Someone from the Barclaycard research centre rang me today doing some customer research.  It is great to know they take the customer experience seriously - many of the questions were around my experience with the brand.  But then they dropped this corker, not once, but twice. To what extent do your ... http://www.dancingmango.com/blog/2008/03/27/is-this-the-most-stupid-question-to-ask/ Marketing may be a touchy-feely occupation, but the language that marketeers use is far from it.  Campaigns, strategy, tactics, targets...  all out of the military handbook.  That might be OK within the organisation, but it shouldn't be exposed to your customers.  An email sent by BA inviting customers to register ... http://www.dancingmango.com/blog/2008/03/11/i-am-not-a-target-in-a-campaign/ Today is one of those days. A meeting in Zhuhai at 11am. Take the 08:40 ferry from Hong Kong, no problem. I'd researched the ferry times, got to the ferry port with loads of time to spare and went up to the ticket counter. "Ticket to ... http://www.dancingmango.com/blog/2008/02/26/chinese-immigration-how-did-i-do-today/ In the real world, when I get an application form I'll flick through the pages and have a look at what is required. I can choose which fields I complete in whatever order I like. If I want to take a break half way through I can. I ... http://www.dancingmango.com/blog/2008/02/12/real-world-forms/ Non-functional requirements (NFRs) are the poor, ugly sisters to the functional requirements.  They are often left out, or worse written in wooly and non SMART terms; "the website shall be available 24/7".  Is this what happened with HMRC?   The website that allows UK citizens to complete their tax returns ... http://www.dancingmango.com/blog/2008/02/04/what-about-the-non-functionals/ Exciting times for us in Hong Kong. The inaugral meeting of Agile Hong Kong is next Tuesday, 5th February. Martin Fowler will be attending, hosting an informal Q & A session. It's sponsored by ThoughtWorks who will be providing the drinks. Check out agilehongkong.com for ... http://www.dancingmango.com/blog/2008/01/30/agile-hong-kong/ In the corporate webspace most design is little more than mediocre. Interaction design has changed little since coporations first realised that this is a channel thery should exploit. Web 2.0 is slowly making in-roads with basic use of Ajax functionality, but there is nothing that is really breaking ... http://www.dancingmango.com/blog/2008/01/25/will-corporate-websites-remain-spotty-teenagers-or-will-they-grow-up-to-be-beautiful/