What does Web 2.0 look like?

Here’s a presentation I recently put together on digital strategy and what Web 2.0 could mean to a fictional jewelery company. It rapidly introduces some of the key concepts then presents a customer journey through a “what if” scenario. Apologies for the poor audio!

[slideshare id=1140985&doc=cdocumentsandsettingsmmcneilldesktopmarc02-projects45-dtcjewellery-090313063919-phpapp02]