“For you who have had the experience, no explanation is necessary. For you who have not, none is possible.”
I’m going to attribute that saying to Ram Dass, a Harvard professor who via psychedelic experiences ended up a spiritual teacher in the Eastern Tradition.
The problem with too much software/web design is that it is produced [...]

Posted in Customer Experience, Marketing, Methodology, Mobile phones, Web design, emotional design, innovation 1 Comment »

This blog was getting tired in its design so I’ve given it an overhaul, including introducing some widgets.  (What an awesome piece of software Wordpress is).  I’ve also added a new page with a bunch of published papers.  some classics in there (if I do say so myself) such as “Heat stress in night clubs” [...]

Posted in Work, usability 2 Comments »

It is fairly standard practice in Hong Kong for buildings to have no thirteenth or fourteenth floors. They are considered unlucky numbers. Not sure what happened to the first, second and fifth floor here. And back-to-front button numbering that is neither in the telephone format nor the phone format. There’s a [...]

Posted in Hong Kong, interaction design, usability No Comments »

Documents, or rather words are the scourge of product design. Because words can never convey the true meaning or emotion of what is really required. All to often, software development projects are driven by the documentation - agile projects can be equally guilty of this- driven by words on paper (or card) that [...]

Posted in Agile, Methodology, interaction design 2 Comments »

Marketing may be a touchy-feely occupation, but the language that marketeers use is far from it. Campaigns, strategy, tactics, targets… all out of the military handbook. That might be OK within the organisation, but it shouldn’t be exposed to your customers. An email sent by BA inviting customers to register to [...]

Posted in Customer Experience, Design, Marketing, Web design, travel No Comments »

In the real world, when I get an application form I’ll flick through the pages and have a look at what is required. I can choose which fields I complete in whatever order I like. If I want to take a break half way through I can. I can complete it when I [...]

Posted in Banking, Customer Experience, Design, Information Architecture, Web 2.0, innovation, interaction design, usability 6 Comments »